I’ve had more than a few people ask about Snoloha. “What’s going on with it?” “Will you bring back any t-shirts?” “Can I still buy Snoloha gear?”…questions of that nature. They’re all good, valid questions. I don’t have a very clear and concise answer, though. Which, fittingly, pretty much has always summed up “Snoloha”…and ultimately… Continue reading Is Snoloha Dead or Alive?
This month marks quite the anniversary for me. It has been 10 years since I was liberated from a horrible office job and rather than search for another full-time gig, I made the decision to take the plunge into the entrepreneurial world of building a brand based on an idea in my head called “Snoloha” and… Continue reading What I’ve Learned in 10 Years
My fascination with the question “why do humans do what they do (for a career) if they are not truly happy?” continues to gnaw at me. It would be easy if I could just stop thinking about the stupid question, and move on. But for some damn reason, I’m never able to take the easy… Continue reading A Rant. Because it’s been a while.
(pictured above: my buddy Jimmy D and his Snoloha coozie during our sailing trip thru the BVI’s with a stop on Cane Garden Bay for Rob & Erica’s wedding). That was one FAST year. I’m not one for resolutions. They’re made to be broken, I think. But I do think it’s important to sit back… Continue reading Dr. Seuss and Savannah’s Christmas guitar
For those of you who have followed this blog through the years, you know that I often reference Jimmy Buffett and Seth Godin. It’s an interesting combo – a singer best known for his laid-back ‘Margaritvalle’ empire and a marketing and business author best known for his blog, or his books, or his bald head,… Continue reading Old Men in Tank Tops
Wow! What a response from the big news I announced the other day. You never know who’s actually reading what you publish, and you never know what the response will actually be. I named this blog “Barefoot & Exposed” with the intention of being as candid and personal as I could be. I think I’ve… Continue reading Yesterday’s over my shoulder…
I’ve been quiet here on the Barefoot & Exposed blog. Partly due to ‘blog writing block’ and partly due to just being busy. I recently wrote a blog post for my friends over at Great Lakes Sailing Co., who I happen to also work with. I thought I’d repost here since it’s Snoloha and sailing… Continue reading Better Chance of Landing on the Moon
I wonder if Jimmy Buffett ever feels like a walking contradiction?! I hope the answer is yes, because that’s how I sometimes feel. It takes a ton of work and worry to build a successful brand that is based on the premise of ESCAPISM. See what I mean…it’s contradictory. And to build the empire that… Continue reading Don’t do it. Don’t blink
Since the launch of Snoloha there have been a handful of times when the ‘big boys’ have done something similar to what my concept is. It’s a mixed bag of feelings when it happens. Part of me finds it flattering that these multi-million dollar global brands are willing to put time and money into a… Continue reading Flattery or Frustration?
It’s true. This is the 1,000th post here on the Snoloha Barefoot & Exposed Blog. Crazy. I think. As I think about the ups and downs of growing Snoloha and this over-connected, 140 character, give-it-to-me-now, hashtag world we live in…I’ve actually been using a good old fashion pen / pencil and sketchbook more than ever… Continue reading 1,000 Blog Posts?!
I’ve suddenly found myself with a handful of snow globes around the house. That’s what happens when you have kids. Until you gently shake it, a snow globe is pretty boring. There’s nothing happening. Just the status quo. Normalcy. Complacency. But you shake it…and something happens. It becomes interesting. There’s a story. There’s change. And… Continue reading Life is not a snow globe.
I knew I liked SnoMon the moment I met him. And as we’ve gotten to know each other better, we’ve learned we’ve got more in common than we thought. SnoMon and his fear of cubicles is something I find quite entertaining. And when he heard about my quitting story, well…let’s just say he gained a… Continue reading Going to the Boys Room…