Snoloha is turning FIVE this month!  Off to kindergarten we go!  And if you don't want to read this entire blog, here's the deal - 25% OFF ALL SNOLOHA with coupon code Happy-Birthday) I don't know where the 5 years have gone.  It's so much of a blur in a lot of ways.  The roller-coaster ride of launching and growing a brand will do that to you.  Heck, the way we communicate has changed dramatically

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In case you are not familiar with Unsalted Sailing, here's the original blog post.  Long story short...Snoloha has teamed up with Bay Breeze Yacht Charters & Sailing School to bring you Unsalted Sailing. I spent some time in Chicago for Strictly Sail, a trade show devoted to all things sailing, where we 'officially' launched the Unsalted Sailing brand and concept.  It was a hit. It was also a very big eye opener, or maybe more

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Sometimes I take for granted that my customers and the readers of this blog already know the Snoloha background...but not all of you do.  Everyday there are new visitors to this website and 'Our Story'  is just a summary of all that has gone into developing this brand.  So this post encompasses the first part of our BVI trip, while also delving into more personal background of Snoloha...I've even included a photo of yours truly

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Our recent Virgin Islands sailing trip is still fresh on my mind. Partly because it was so much fun, but also because instead of snow we continue to get rain here in northern Michigan. Rain is not fun. Snow is. Snow will help the sadness of leaving the islands subside a bit easier. Getting lost in the woods with Bailey the dog and a pair of snowshoes, or that first chairlift ride of the season

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It's been just over one week since our return from sailing the British Virgin Islands (transitioning back to reality takes time...I almost forgot how to login to my blog). There were no correct guesses to the islands that we visited, but a couple were very detailed and I'll be getting you some Snoloha swag for your efforts. So here goes: Day 1: Cane Garden Bay on Tortola. Day 2: Norman Island (Willy T, a beach

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Next week I’ll be on a sailboat in the Caribbean, island hopping the British Virgin Islands on this sweet 45' catamaran from Voyage Yacht Charters. It’ll be my 5th trip down, and I’m looking forward to visiting some favorite spots and discovering some new ones. And if the winds are right, we hope to sail to Anegada this time. These trips are the best. They are the ultimate escape. Leaving the real world for life

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Well, it’s official…the S/V “Snoloha” is out of the water. Sailing season here in the Great Lakes is coming to an end. But just as one season ends, it’s time to start thinking about the next. Time to dig out the winter gear and equipment. For me, that means snowboarding and snowshoeing. For me, both of these activities provide moments of escape. For me, these seasonal transitions are always a good reminder of how and

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As you know, there's a new and improved Snoloha website in the works...and it's almost done. We are planning on launching the new homepage and blog late next week. The store will be the following week. The new design looks great, and I can't wait to unveil it. I know there are some of you patiently waiting to buy some new Snoloha gear, so thank you for the continued patience. However, if you just can't

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I had a meeting with my 'web guy' yesterday. He's acting as the liaison between me and my disgruntled website that is on vacation. The website agreed to allow him to give me a sneak peek at it's vacation transformation. I could tell that it's starting to come around and find a better attitude now that it's had some time to unwind. I could also tell that it's gonna come back with a completely new

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While I'm here working on the 2012 catalog, new retailers, licensing opportunities, and new designs...my website continues to take a vacation....it even had the nerve to send me this photo. From what I can tell, it's planning on being back in about a week. And it better have a new attitude. When I asked it what it was doing taking a sudden vacation, it said that as far as it could tell it was just

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Normally when I run a contest it has to do with painting a Snoloha picture with words. But this time, I'm taking it a step further and really making you work for a pretty cool Snoloha prize pack. This time...it's painting a picture visually, perhaps with paint even. If you'd like a chance to win a Snoloha Temperature Regulating Device, various Beverage Holders, along with a Chilly Air Temperature Preventer with a built in Cranium

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Had to share this note from Snoloha Rob on Facebook: Dear Snoloha Guy, I cleaned out my t-shirt drawer today and found that I had 17 Snoloha T-shirts. I thought you would like this. The next closest t-shirt brand was Burton with 3. I ride a K2. Crazier yet is that I only have one PBR shirt. WTF? Anyway, thought I'd let you know that your stuff holds up real nice since most of the

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