Been a lot goin’ lately and I’m trying to play catch up…

The Snoloha Fan Name poll has been fun. There were close to 30 different ideas, but when all was said and done “Drifters” ended up with 53% off the votes and SnolohaNuts with 36%.

I like both names. I like the idea behind “Drifters” – There are sand drifts, snow drifts, and we (Snoloha fans) drift to any and everywhere we can enjoy our lives “somewhere between the Islands and the Arctic”. And I really like the idea of the SnolohaNuts logo as a cross between an acorn and a coconut-a cococorn. So now, time to figure out how to utilize this…

There are 4 new designs going to print:

  • Moonlighting
  • Living on Snoloha Time – Beachfire
  • Living on Snoloha Time – Therapy
  • Great Lakes State

I’m finalizing the samples and colors this week, then I’ll put all 4 up for a pre-order special.

I’ve been working with Capt Dave over at Bay Breeze Yacht Charters and Sailing School on what I think is a very cool and exciting new endeavor that complements each of our businesses nicely. Stay tuned for more on this.

We are prepping for our big Spring / Summer fulfillment. Things always get a little hectic during this period…screenprinting, embroidery, hang tags, neck labels, name drops, folding, labeling, packaging and shipping.

We’ve got one more tradeshow to prepare for in April to capitalize on last minute Summer orders.

There’s a partial list…I realize as I’m putting this together that I’m not caught up yet and need to finish this blog and get back to my To Do list.

More later…



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