A couple weeks ago I posed the question, “What does Snoloha mean to you?”
As I’ve said previously the responses were great, and there is a common thread among all of them. Words like state of mind, feeling, lifestyle, mental vacation, relaxation, enjoy, escapism & no worries were all used consistently to describe what the brand means. People genuinely ‘feel’ the brand. They connect with what the brand stands for and where it takes them.
As the current inventory slowly fades like the summer sun gliding across the horizon line (at discounted prices), replacement inventory and designs will begin to shape this new, focused direction. There will be carry over designs, including early favorites like BOARD SHOP and the new leading favorite PALM TREE CHAIR LIFT…but you will also begin seeing more content driven designs.
Thanks again for all the feedback.